How do you get your best ideas? Stop working.

Go workout

Take a meditation break

Get into nature

Everyone’s making it up, and every entrepreneur experiences imposter syndrome at one point or another.

A website will increase your visibility, shorten the sales cycle (meaning people are already sold by the time they get to you), make marketing easier, and build SEO (which just means people can finally find you online).

A logo & brand make your business recognizable. It's so important to have them because they create a clear, memorable impression of you and what you do in the minds of your clients.

People actually want to be sold to.

They don't call it being sold to, they call it having their problem solved.

In part 1 of this mini series on how to get more website traffic we talked about SEO, and today we’re talking about the second really important method: Social Media.

Most people think of an awkward business event where you've got to put on an overly confident mask and meet people.

Where should you do your marketing? Instagram? Tiktok? Facebook? Your Newsletter?

When you build a website you want it to really land with people, to connect with them emotionally and move them to take action.

Creative days are where you block off the entire day for the big creative tasks you want to work on.

When you’re daring enough to try something creative and new, especially something like starting a business or craft where you rely on yourself to make money, it’s easy to get stuck in a loop trying to look like other successful people you look up to.

Training is the most important thing you can do.
Bruce Lee talked about it all the time.

One of my biggest obstacles as a young entrepreneur (I started when I was 25) was trying to prove myself by looking fancy, smart, and professional.

When you want to take your business, your craft, or your creative pursuit to the next level, you need a coach.

Without an audience it’s really hard to sell what you’re offering because you’re just blasting your message out to…well…you don’t know, could be anyone.

You want visitors to stay long enough to get their needs met, for example getting information about your industry, your offerings, or your pricing.

What the frik is SEO?

Search Engine Optimization is the process of getting ranked higher on a search engine like Google

We’re all used to thinking of sales as the process of convincing someone to buy something.

Most people don’t think their logo all the way through, they think about the image in isolation.

My first logo: I did a trade with a designer so the logo would be free. I thought I was being clever and smart. 6 months later the logo still wasn’t done, and I wasn’t even happy with the progress. Don’t trade for a logo.