Business Coaching
You weren’t born knowing how to run a business. No one was! That’s what coaching is for. Together, we’ll shape your vision and take real steps to get it seen…I promise, you’re closer than you think!
“Since working with Worth The Journey, our profits have literally doubled.”
Rayla Freeman, Print Shop Owner
You started your business because you LOVE your work...
...but no one warned you it would be so dang hard to grow!
Let me tell you a story about Maya.
It might sound familiar.
Because hers is the story of so many business owners.
Maybe it’s yours too?
Chapter 1:
The Big, Exciting Beginning
At first, it was all possibility.
She had a gift. For some people, it's a craft like jewelry-making or photography. For others, it's healing massage or helping people with fitness.
For Maya, it was food. She was obsessed with how nutrition could calm anxiety, ease PMS, support gut health—how it could bring people back to themselves.
Friends kept saying, “You should do this for a living!”
And one day, after yet another drained, underpaid day at her corporate job, she finally thought…Yeah. Why not?
So she did a brave thing. She took the leap.
She thought she could really help people, inspire them, and change their lives.
And—bonus—she’d get to be her own boss. No more clocking in. No more soul-sucking work. She could finally do what she loves, and make good money at it.
So she went back to school and got her nutritionist certification.
She was about to start living the dream.
Chapter 2:
The “Oh, Sh*t” Moment
And then reality showed up.
Suddenly, Maya’s days weren’t just about nutrition anymore. She was juggling business-y questions she’d never faced before:
How do I price my services without selling myself short?
Where do I find clients—like real people who actually sign up?
How do I explain what I do without people going, ‘huh?’
Why does marketing feel so awkward and overwhelming?
She was amazing at nutrition, but no one taught her how to run a business.
So, she Googled. Absorbed a flood of advice. Some of it made sense. Some of it made her want to give up.
She tried posting on Instagram, tweaked her website endlessly, and adjusted her prices up and down.
There were wins—a few clients, some glowing feedback, moments when she thought, “Okay, maybe this can work.”
But then… silence. Crickets.
No steady flow. No predictability.
And the stress started creeping in.
Chapter 3:
The Part Where Doubt Takes Over
This is where everyone gets stuck.
Maya found herself wondering:
“Maybe I’m not cut out for this.”
“Maybe I need another certification, or another skill like acupuncture.”
“Maybe I should just quit and get a ‘real’ job.”
Some days, she felt like giving up.
Other days, she kept pushing—trying things without a clear plan, just throwing ideas out there and hoping something would stick.
But deep down, Maya knew what was missing:
She never had a simple, clear foundation for her business.
She never actually set it up properly from the beginning.
She had become jaded, tired of influencers pushing yet another PDF download promising 6-figure months. She just wanted to know the actual skills that make a business work.
Skills like:
Positioning herself so people immediately understood what she did
Pricing her services so they felt fair and actually brought in real income
Marketing in a way that didn’t feel pushy, but genuinely connected
Creating structure so she wasn’t constantly scrambling
After months of trying to figure it all out on her own, Maya realized she didn’t have to do it alone.
What she needed wasn’t another complicated system or empty promise—it was clear guidance and real support to build her business the right way.
That’s where I come in.
Does this story sound familiar?
Chapter 4:
Let’s Get Your Business
Working for You
I’m Noé Khalfa, CEO at Worth The Journey.
I’ve been an entrepreneur since 2014, helping new or burned-out business owners go from overwhelmed to feeling confident and taking concrete steps to grow a business that works.
I’m not some ex-executive tossing spreadsheets your way, I’m a teacher at heart. That means I don’t just tell you what to do—I make sure you actually understand how to run a business that works, now and for the next 10 years.
Together, we’ll:
Clarify your niche & messaging so people instantly “get” what you do
Set up your offers & pricing so you’re making money sustainably
Create a simple marketing plan (so you know what actually moves the needle)
Get your business organized so you’re not constantly winging it
Chapter 5:
This Can Feel So Much Easier
Right now, running your business might feel like a constant guessing game.
But imagine this instead:
You have a clear plan—you know exactly what to focus on.
You’re attracting the right clients—people who actually value your work.
You feel confident about your pricing, your offers, and your marketing.
You can actually breathe.
This is what we build together.
Chapter 6:
Ready to Get Unstuck and Start Seeing Real Results?
If you’re tired of throwing spaghetti at the wall and hoping something sticks, I’ve got you.
I want you to see real, tangible progress, I won’t give vague business advice that leaves you more confused than before.
Here’s how we can work together.
Let’s see if we’re a good fit.
(It’s totally free and even if we don’t work together, you’ll leave the call with insights)
Business Coaching Packages
Not sure where to start? Book a free consultation and we’ll help you find the coaching package that’s the best fit for your goals.
One-Time Deep Dive
Focus
Session
- 90-minute strategy session
- In-depth pre-session questionnaire
- Sessions online via Zoom
- Walk away with a clear, customized roadmap.
Build Momentum
3-Month
Coaching Package
- 90-minute strategy session
- 6× 60-minute coaching sessions (biweekly)
- Unlimited private messaging (text, audio, video)
- Full access to marketing templates & strategy guides
- Session online via Zoom
- Launch strong and start booking the right clients.
Deep Transformation
6-Month
Coaching Package
- 2× 90-minute strategy sessions
- 12× 60-minute coaching sessions (biweekly)
- Unlimited private messaging (text, audio, video)
- Full access to all templates & strategy guides
- Sessions online via Zoom
- Expand your reach and attract high-quality clients.
Ongoing Support 24/7
Monthly Business
Coach Retainer
- Unlimited “quick calls” (15–20 min check-ins)
- 2× 60-minute coaching sessions per month
- Unlimited private messaging (text, audio, video)
- Full access to all templates & strategy guides
- Sessions online on Zoom or in-person in Seattle
- Get expert strategy on call to scale your complex business.
Your business has the potential to thrive.
Let’s make it happen. Together.
Client Success Story
BloomDance
From Struggling to Thriving – 4X Revenue Growth in 8 Months
BloomDance: a monthly mini dance festival in Seattle
BloomDance was offering an incredible experience, but despite its success, revenue wasn’t where it needed to be. When I stepped in to take charge of strategy, we quickly identified the biggest challenges—underpricing, inconsistent marketing, and missed growth opportunities. That’s when we got serious about building a real, scalable plan.
The Strategy That Changed Everything
Pricing System Overhaul – We adjusted pricing to reflect the true value of the experience, making it sustainable without losing attendees.
Marketing Revamp – We implemented SEO, social media, and email strategies that actually converted.
Rebranding & Website – A fresh, compelling brand identity + a high-converting website made a huge difference in credibility and sales.
The Results?
2.5X revenue increase in the first month – and it stayed consistent
Another 1.5X increase over the next 8 months, building long-term success

Want results like this for your business?
With the right pricing, marketing, and brand strategy, you don’t have to hustle harder to grow—you just need a clear, smart plan.
Client love <3
FAQs
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Business coaching is structured support that helps you grow your business with more clarity, confidence, and direction. Think of it like having a personal trainer for your business: someone who helps you set goals, build a plan, and stay accountable as you take action.
At Worth The Journey, business coaching isn’t just about the sessions—it’s about having someone in your corner, anytime you need. That’s why all of our coaching packages come with 24/7 access to private messaging (text, voice, or video), so you’re never stuck waiting until your next session to get feedback, celebrate a win, or talk through something tricky.
In sessions, we dive into strategy and mindset: figuring out what’s working, what’s not, and what your next best moves are—whether that’s getting more clients, refining your offers, or building better systems. I help you break down goals, troubleshoot challenges, and take action that actually moves the needle.
And why does it matter? Because even the most passionate business owners can feel stuck, scattered, or overwhelmed. A good coach brings clarity, fresh perspective, and real momentum—so you’re not building your business alone.
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Consider this, how far have you come without any support?
Odds are you either got stuck somewhere or have stacked up enough obstacles that you need an expert to help you move forward. But hiring a business coach is much more than that.
A good coach not only gets you unstuck, but teaches you effective business and marketing practices you didn’t even know existed. In other words, they can help you grow your business quicker, more efficiently, and with less stress than doing it alone. So, is coaching worth it?
Well, take our client Rayla of Northwest Theatre Press. In a few months of working together, we helped her literally double her profits from $35k to $70k in a way she had never considered before. We’ve helped therapists fill their practices, coaches, and fitness instructors gain thousands of followers and launch successful events…the list goes on.
When you actually do the math, the amount you pay for coaching (which may be a deductible business expense anyway) is negligible compared to how much money you can gain from it.
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Most “coaches” are more like life coaches, offering you personal growth questions and helping you make sense of your vision or idea. While that’s sometimes helpful, it’s not practical enough for most people.
What you really need is someone who not only knows how to help you articulate your vision, but how to actually build an online presence, do direct marketing, brand awareness marketing, sales, and get your systems organized.
We specialize in results-driven business coaching, which means we will help you actually design and implement your marketing strategy, build your social media audiences, write copy, publish videos, etc., and over time see tangible results.
And then...we take those tangible results, work with you to develop even more refined strategies and help you get more followers, clients, and revenue. That’s what real business coaching can help you with - actually growing your business.
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Here are a few tips on how to prepare for a business coaching session:
Think about your goals and what you want to achieve. What are your short-term and long-term goals for your business? What do you need help with?
Gather any relevant information. This could include financial statements, marketing materials, or customer data.
Come up with some questions. What do you want to learn from your coach? What areas of your business do you want to improve?
Be prepared to take action. Coaching is about more than just talking. You need to be willing to implement the strategies and advice that your coach gives you.