The 4 reasons you SHOULD raise your prices
Should you raise your prices? Here are 4 reasons you should (the most important one is last!)
You no longer feel aligned with your pricing - ex. you feel resentful of showing up for sessions - could be your pricing is too low
You have trouble charging money for anything - ex. your online course with 20yrs of expertise shouldn't cost $14, it should be $50, $100, maybe $500 depending on the content
You’ve had the same prices for years even tho your skills have grown significantly - ex. if you've done extra trainings, worked with a lot more clients.
The most important one is when you realize there's a better price to match the audience you want to attract - ex. if you sell body butter and charge $15 you've got a very different audience than if you charge $100 per jar
Those are the times you SHOULD raise your prices. I've got another video coming up about how to avoid alienating your audience when you raise your prices. it's a big decision and I've seen it cause businesses to crash.