SEO Copywriting: Keyword Research & Content Writing
Copywriting That'll Bring More Traffic Than a Cat Video Compilation
What you can expect from us...
Copywriting so compelling it’ll make your customers buy like never before, so inspiring it’ll light a fire under their ass-pirations, and so funny it’ll make them pee your pants…with joy.
Why is the blend of SEO and Copywriting the best thing to happen to your business since sliced bread?
We’ll explain it in the form of a letter…
Dear SEO,
It's high time that we introduce you to your new best friend - Copywriting.
You see, you've been trying to go it alone, relying on your technical expertise to rank websites higher on Google and drive marketing traffic. But let's face it, you're dry, robotic, and lacking that human touch that really grabs people's attention and makes sales.
Copywriting, on the other hand, is a natural-born storyteller, with the power to breathe life into even the dullest subjects. Think of Copywriting as the witty, charming sidekick that will help you achieve your marketing goals in ways you never thought possible.
Together, you can achieve anything. SEO, you can do the groundwork to drive traffic to a website. Copywriting can take that traffic and turn it into customers. It's a match made in heaven!
SEO & Content Writing Services
This is everything we offer. *Warning: Things are about to get more technical than a Star Trek convention.
SEO Website Audit
We'll conduct a comprehensive audit of your website's SEO to identify any areas that need improvement. We'll provide you with a detailed report with recommendations for how to improve your ranking.
Monthly SEO Strategy & Planning
Each month we’ll review your current SEO strategy and sales funnel metrics to see what’s working and what’s not. We’ll make recommendations for improvement and plan the following month's SEO content.
Image Curation & Infographic Design
We find and curate high-quality images that can be used to illustrate your content. When infographics are called for we create them with our in house design team so everything is perfectly on-brand.
On-Page SEO Optimization
We'll optimize your website's content, structure, and code to improve your search engine ranking. We'll also make sure your website is mobile-friendly and accessible.
SEO Keyword Research
For each piece of content we’ll conduct keyword research to identify the most relevant keywords for your business. We’ll then create a list of primary and secondary keywords for each piece of content.
Scheduling & Posting
We take over scheduling and posting your SEO content directly to your website so you can save time and energy, and focus on the important aspects of your business.
Blog Content Writing
We create high-quality, informative content that is optimized for your target keywords. We’ll also structure your content in a way that’s engaging and easy to read.
Sales & Marketing Copywriting
We create high-converting sales and marketing copy that will help you attract new customers. We'll work with you to understand your target audience and their needs, then create content that speaks to them.
Technical SEO
We’ll improve your website's technical SEO on each web page, which can help you rank higher in search engine results pages (SERPs).
Email Marketing Services
Email can be as powerful and exciting as it can be boring and snooze-worthy. Don’t be that boring business!
Custom Email Template Design
We design custom email templates that match your brand and style. Our designers will work with you to create templates that are visually appealing, easy to read, and effective at driving results.
Image Curation
We'll find and curate high-quality images for your email campaigns. This will help you make a great first impression, improve engagement, and boost click-through rates.
Email Marketing Review & Planning
We'll review your current email marketing strategy and audience segmentation, identify areas for improvement, and plan the following month's campaigns. This will help you reach your target audience, increase engagement, and drive sales.
Scheduling & Posting
We'll schedule and post your email campaigns directly to Mailchimp. This will save you time and hassle, so you can focus on other aspects of your business.
Email Copywriting
We'll write high-quality, engaging copy for your email campaigns, including subject lines, email body, and call-to-actions. This will help you capture attention, build relationships, and drive conversions.
Reporting & Analytics
We'll track the performance of your email campaigns to understand what's working and what's not. This will help you make informed decisions about your future campaigns and improve your results over time.
Really want to boost your SEO?
Start the right way by getting a complete SEO & brand audit, build your Local SEO, then following up every 3-6 months with a consulting session to guide your strategy
Complete SEO & Brand Audit
$750
Start getting real traffic to your website by investing in a well-planned out SEO and copywriting infrastructure. Includes audit of:
- SEO Authority & Rank
- Organic SEO & Keywords
- Google Presence
- Brand Design
- Content & Copywriting
- Website UX
- Instagram Presence
- Over 100 Key Areas Audited
Local SEO Listing Management
$99/mo
The best way to boost your local SEO is to build up your local online listings & positive reviews focusing on Google Business Profile & Google Maps. We manage all listings and reviews for you for best SEO.
- Distribute business information to 70+ listings
- Track local rankings
- Manage your reviews
- Optimize for voice search
- Track your positions in Google Maps with Heatmap
SEO Consulting Session
$175/session
Periodic consulting sessions and guidance on your SEO strategy. This is tailored to your business's specific needs and will guide your strategy over several months. *Requires having done an SEO Audit with us previously.
- Complete SEO Review
- Keyword Progress Assessment
- Content SEO Strategy
- Local SEO Strategy
SEO & Copywriting Packages
This is the best, most affordable way to get traffic to your website. *All Tier 1-3 packages below follow our simple $75/hr pricing.
1: SEO Research & Topic Ideas
Overall SEO research and generating topic ideas for your business. This tier provides your with a strong foundation of SEO topics and ideas to kickstart your content strategy.
Time Estimate:
- Research: 4 - 6 hours
2: Monthly SEO Outlines
Everything in Tier 1, plus SEO outlines for 2-4 articles per month. This tier offers ongoing support with article structure and SEO strategy. We outline so you can write brilliant content.
Time Estimate:
- Research: 3 - 5 hours / mo
- Outlining: 1 hour / post
3: Monthly Complete SEO Articles
Everything in Tier 2, plus complete writing of 2-4 SEO-optimized articles per month.This is the most comprehensive tier, providing fully written blog posts.
Time Estimate:
- Research: 3 - 5 hours / mo
- Outlining: 1 hour / post
- Writing: 2 hours / post
- Images: 0.5 - 1 hour / post
- Publishing: 0.5 - 1 hour / post
FAQ's about SEO and Copywriting
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Keywords are the terms that users type into search engines when looking for specific information. By integrating these keywords into your copy, you increase the likelihood that your content will rank higher in search engine results, increasing visibility and potential traffic.
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A meta description is a brief summary of a webpage that appears in search engine results. It doesn't directly impact a page's ranking, but a well-written meta description can entice users to click on your link, thereby indirectly boosting SEO.
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Backlinks, links from other websites to your own, are a critical factor in SEO. They act as a vote of confidence from one site to another. In terms of SEO copywriting, creating high-quality content that others want to link to can help improve your website's authority and ranking.
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Google's algorithm determines how webpages are ranked in search results. It takes into account factors such as relevance, quality of content, and site speed. As a result, SEO copywriting must be designed to meet these criteria, by creating relevant, informative, and easy-to-read content.
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Short-tail keywords are phrases with one or two words, such as "shoes." They are very competitive and often have high search volumes. Long-tail keywords, on the other hand, are longer, more specific phrases, such as "women's running shoes in Boston." They typically have lower search volumes but can yield higher conversion rates due to their specificity.
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SEO, or Search Engine Optimization, is a technique used in copywriting to improve the visibility of a webpage in search engine results. It involves using relevant keywords, meta tags, backlinks, and creating high-quality content that search engines can easily understand and rank.
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SEO copywriters must strive for a natural integration of keywords, making sure they fit seamlessly into the content and don't disrupt the reader's experience. The focus should be on creating useful, engaging content that naturally incorporates keywords, rather than forcing them in awkwardly.
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Mobile optimization ensures a site is readable and easy to navigate on mobile devices. Given that a significant portion of internet traffic comes from mobile devices, Google's algorithm prioritizes mobile-friendly sites. SEO copywriters should ensure their content is readable and attractive on mobile screens to improve rankings.
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Keyword stuffing is the practice of overloading a piece of content with keywords in an attempt to manipulate a site's ranking in Google search results. Not only does this create a poor user experience, but Google's algorithms also penalize such practices, which can result in a lower ranking.
Our SEO copywriting services are worth more than a chest of pirate's gold!
Gold might be valuable, but it eventually runs out. If you invest in SEO & copywriting, you can create content that will generate traffic to your website and monetize it for years to come. That content becomes your ever-refilling chest of gold.
Want to learn marketers’ big secret? Download this guide.